Slow food a “hot” investment?

Apparently some folks like to think so.  And there’s a group looking for investors to invest in sustainable agriculture.

Most of the people who have developed small scale, but profitable companies specializing in healthier foods find they can’t compete against the “big guys” who move in and threaten to crush them.  So far, those small companies have just given up and sold out to the highest bidder (who proceeds to corrupt the brand).

Farmers, by and large, are terrible businessmen and worse marketers.  In fact, they’re repelled by the idea they should have to sell their products.  But for those out there who are still interested in making the “fight”, there’s this ray of hope:

http://www.nytimes.com/2013/05/02/us/a-bid-to-put-money-behind-slow-food-movement.html?_r=2&

Thanks to Dr. Bill Walker of Walker Century Farms in Anderson, SC for the link.